Technology

34996 readers

186 users here now

This is the official technology community of Lemmy.ml for all news related to creation and use of technology, and to facilitate civil, meaningful discussion around it.

Ask in DM before posting product reviews or ads. All such posts otherwise are subject to removal.

Rules:

1: All Lemmy rules apply

2: Do not post low effort posts

3: NEVER post naziped*gore stuff

4: Always post article URLs or their archived version URLs as sources, NOT screenshots. Help the blind users.

5: personal rants of Big Tech CEOs like Elon Musk are unwelcome (does not include posts about their companies affecting wide range of people)

6: no advertisement posts unless verified as legitimate and non-exploitative/non-consumerist

7: crypto related posts, unless essential, are disallowed

founded 5 years ago

MODERATORS

[email protected]

Mozilla doubling down on ads in Firefox (blog.mozilla.org)

submitted 1 month ago by Blizzard to c/[email protected]

53 comments fedilink hide all child comments

Despite its emphasis on protecting privacy, Mozilla is moving towards integrating ads, backed by new infrastructure from their acquisition of Anonym. They claim this will maintain a balance between user control and online ad economics, using privacy-preserving tech. However, this shift appears to contradict Mozilla's earlier stance of protecting users from invasive advertising practices, and it signals a change in their priorities.

you are viewing a single comment's thread
view the rest of the comments

[–] [email protected] 9 points 1 month ago (1 children)

we maintain the same goal – to build digital advertising solutions that respect individuals’ rights

Does it include the right to be able to choose not to be advertised to?

Yes, advertising enables free access to most of what the internet provides

What does this even mean?

I don't read their blog posts but seems like they have fully embraced startup lingo.

[–] [email protected] 6 points 1 month ago* (last edited 1 month ago) (2 children)

At the end of the day web sites cost money. There needs to be a way to fund them.

People 100% aren't going to pay to access every random website they want to visit. So what you'd end up with in a world without ads is only the big corporations being able to run a website.

Back in my day (lol) ads were based on the website not the user. When you set up ads you selected keywords for your website and those were used to select ads.

Like you'd visit a programming blog and get ads for computer games and porn. Made total sense. You're still targeting your target audience just not the individual.

Targeted ads are obviously way more effective and therefore generate more money. But it's not the only way.

The alternative is to set up some system where you pay a monthly fee and it's divided amongst the websites you use. But that seems like an equally bad privacy nightmare.

[–] [email protected] 7 points 1 month ago

Targeted ads are obviously way more effective and therefore generate more money. But it’s not the only way.

I'm not so sure this has turned out to be all that true

[–] [email protected] 1 points 1 month ago

People 100% aren’t going to pay to access every random website they want to visit. So what you’d end up with in a world without ads is only the big corporations being able to run a website.

I'm not so convinced. I run a website with zero ads or tracking and I'm not a big corporation.