this post was submitted on 11 Jul 2023
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Google wasn’t comfortable in letting it grow naturally over time. They tried really hard to push on people by combining it with other more popular google products when it didn’t really make sense (i.e. Youtube). Also, as a teen at the time google plus just felt nerdy and weird. It didn’t really feel like something they cool kids would use so no one used it.
Yeah that's how I felt too. I remember being excited about g+, then I also remember aggressively turning off any association to g+ because no one was on it and it kept pushing it in my face. Come to think of it gmail was similar, invite only and that, but it wasn't forced even at release and they made it look a lot nicer than what yahoo and hotmail had going on at the time.
For a while, Google bonuses were tied to social integration. That's why you saw the huge influx of insanity.