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YouTube looks to be testing server-side ad injection to counter ad blockers (9to5google.com)

submitted 2 months ago by [email protected] to c/[email protected]

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YouTube is testing server-side ad injection to counter ad blockers, integrating ads directly into videos to make them indistinguishable from the main content.
This new method complicates ad blocking, including tools like SponsorBlock, which now face challenges in accurately identifying and skipping sponsored segments.
The feature is currently in testing and not widely rolled out, with YouTube encouraging users to subscribe to YouTube Premium for an ad-free experience.

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[–] [email protected] 35 points 2 months ago* (last edited 2 months ago) (5 children)

I wouldn't mind sitting through an ad or possibly another one mid-video.

Small issue with that for me is that their ads are privacy nightmare but what isn't these days..

Biggest issue is that their ads are ridiculously annoying and so inappropriate. They just don't even try. They are sexist, fraudulent, and often times plain illegal.

So unless they fix these issues, I won't watch them without ads blocked.

[–] [email protected] 12 points 2 months ago

I agree and I also wouldn’t mind so much if the ads were in proportion to the length of the video and at natural breaks. I don’t want to watch a 30 second ad to see a 15 second video.

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