this post was submitted on 09 Sep 2024
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Targeted advertising, which requires collecting personal information without people's knowledge, is what makes online advertising the absolute worst kind of advertising. That could be addressed on a way that could allow other less malicious forms to exist.
You’re going to find that the appetite for un-targeted advertising to be much lower than that of targeted. The ROI for un-targeted blast is much lower than a smaller more focused targeted campaign.
As such, you’ll either see even more ads on the same content (in order to obtain similar level of revenue for the publisher), or, as the other user suggested, free ad supported service be a thing of the past.
Neither of which are good for the mass audience. People already aren’t willing to pay $1 to remove ads on most free ad supported apps, you’re going to find small businesses collapse left right and centre as result of the change.
That's fine. I will either continue to use adblockers, pay, or stop using the internet outside of what is required to function in society. I already refuse to use anything that has decided to go ad supported without the ability to block ads and has a price I'm not willing to pay.
If small (or large) businesses require the mass collection of personal information by malicious advertisers to exist, then they don't derserve to exist.
I agree with the sentiment. But also consider the threshold for "what is required to function in society" is experiencing endlessly expanding feature creep. The great mass hysteria of 2020 dealt the heaviest blow.