this post was submitted on 20 Dec 2023
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It seems that Meta is low-key following the "everything app" goal that Elon Musk wanted for Twitter/X, tying products like WhatsApp, Instagram, Threads while at the same time distancing themselves from the Facebook brand.
For example, WhatsApp is a chat app that has been enhanced to have Business Accounts, which allows for Bots, Stores and Payments. Further integration with Instagram could potentially use these features to tie together content+business. Threads is an enhancement over Instagram to add textual content.
I was already unhappy when businesses started offering WhatsApp as a contact option.... It's only getting worse