this post was submitted on 26 Jul 2024
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If you've felt your burrito was smaller than it should be, smaller than in the commercials, the CEO agrees.

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[–] [email protected] 91 points 4 months ago (5 children)

Well, ya know what? Hope that 10% savings really helped you. Because between diminishing portions, diminishing quality, raised prices, and health issues from contaminated food over the years, I've stopped going. Like, completely. Used to get it once a week or so. Now I haven't had it since before the pandemic.

And I'm not the only one. My local chipotle in 2005 would have a line wrapped out the door, and down the plaza to 2 shops down. Just a continuous line, at all times, and you KNEW it'd be 45 minutes before you get your food.

Now most of the time when I walk by, I'll glance inside and see no line at all. I could walk right in, and order. No waiting. I COULD do that.....but still no.

[–] [email protected] 20 points 4 months ago (4 children)

I said this in another thread but Everytime I've gone to as chipotle to fix something as part of my job, the kitchen area has always been disgusting. Like brown water on the floor disgusting.

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[–] [email protected] 15 points 4 months ago (7 children)

There are three restaurants I distinctly remember long-term as health risks: Chipotle, Chi-Chis (decades ago), and Jimmy Johns.

The first, I still consider a risk. The second is long gone, and exists only as branding for salsa and the like. The latter, made a concerted effort to get rid of the one risky part of their product which couldn't be cooked or otherwise sterilized (sprouts, by definition) and to my knowledge hasn't had a large-scale problem since.

JJs is the only one that handled it even remotely correctly, after either the first or second outbreak, by straight removing the risk. They're also the only one of the two remaining above that I'll patronize. I've never eaten Chipotle, and it strikes me as highly unlikely that I ever will.

[–] [email protected] 16 points 4 months ago (3 children)

I tried going to Jimmy Johns a few months ago. Now granted, I know each location is franchised, and your millage may vary, blah blah blah......

That out of the way, I walked in, looked at the prices, and walked back out. They wanted $26 for a sub. More if you add chips and a drink. I looked over at the guy eating his sub at a table, and it looked THIN.

I just said "fuck that. I'm not paying $26 for something half as big as what subway charged $5 for about 10 years ago. And when you consider it's half the size, it would be more like $2.50 10 years ago.

Now this sub place wants $26. For a god damned fast food sandwich.

So I walked into subway, and for a similiar sandwich (unsure if their portions are reduced) they wanted $16 for a sandwich.

These fast food places realize that their entire business model relied on speed, and CHEAP, right??? Half the time I feel like I could have went to a sit down place like red robin for similar prices. Maybe not a fancy sit down resteraunt, but one of those chains, like red robin, bw3, applebees, ect.

OH! And thats the other thing. These fast food places now on their screen ask for a tip. FUCK THAT. Thats not a place tipping is acceptable. I'm not sitting down. You're not my waitress. You're handing me food in a bag over a counter.

Or the one that REALLY pissed me off. Asking to tip at the self checkout at ALDIs. WHO THE HELL AM I TIPPING???

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[–] [email protected] 4 points 4 months ago

Not gonna lie. If I found an open Chi-Chis, I'd probably eat there. More out of nostalgia than anything but that used to be one of my favorite places.

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[–] [email protected] 9 points 4 months ago (2 children)

I really want to stop eating Chipotle, but I'm autistic and it's one of my few safe foods that I just can't give up.

[–] [email protected] 6 points 4 months ago (2 children)

........define "safe". I'm not sure from a health standpoint it's all that safe.

[–] [email protected] 16 points 4 months ago

They most likely mean safe as in they are used to it and it causes no sensory issues for them.

[–] [email protected] 9 points 4 months ago

People who are on the spectrum get comfortable with certain meals and consider it safe. Like, it's consistent. New foods and flavors really mess with them.

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[–] [email protected] 4 points 4 months ago (1 children)

I never eaten their food. So guess I missed nothing.

[–] [email protected] 14 points 4 months ago (2 children)

You missed the bloody underwear phase of the 2010s.

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[–] [email protected] 51 points 4 months ago (1 children)

When chipotle first started the lines where long and the food was good. Their process flow was optimized for the constant stream of customers.

They had a large staff of people for the size of the restaurant so people had dedicated jobs with a few who spent all day cleaning.

They were always way under on their holding times for the food. They separated people handling hot and cold ingredients and the till.

From a foodborne pathogen aspect it was a really safe place to eat.

Then they overbuilt, increased their prices and lost quality control. Their customer flow started declining. With the decrease in customers, food was pushing holding times, crews were reduced so more cross-contamination occured, and cleaning fell way behind.

Today Chipotle can be referred to as "shitpotle" as the probability of foodborne disease is pretty much guaranteed.

[–] [email protected] 18 points 4 months ago* (last edited 4 months ago)

I used to love Chipotle but hadn't had it in years. Got a burrito a month ago. It was a like someone tried to make a stew with no flavor, just water, then scooped it into a tortilla. Half of it ended in the trash.

[–] [email protected] 50 points 4 months ago (5 children)

I wonder how bad their financials are if the CEO is publicly speaking out about this problem.

Chipotle used to be my favorite restaurant, but the last time I ate there was probably 2019. It just stopped being worth the effort of trying to get a full bowl.

[–] [email protected] 28 points 4 months ago

It shouldn’t really require effort. If I wanted to expend effort, I would cook this shit at home. Which is what I actually do do, because fuck fast food price gouging.

[–] [email protected] 24 points 4 months ago (2 children)

I remember that chipotle was the restaurant for college campuses. Early 2000s and into the 2010s. But then....it became shit.

Other companies came in and they were better and cheaper.

Now I only go to Chipotle when I'm on the road and literally can't find a better place. Hell, I'll go to McDonald's before I go to Chipotle.

They fell so hard.

[–] [email protected] 13 points 4 months ago

There's a local cart that does burrito bowls and half the positive reviews say something like "its like chipotle used to be"

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[–] [email protected] 21 points 4 months ago

Coincidentally, 2019 is when they got a new CEO, laid off almost all the corporate personnel and moved from Denver to Newport Beach. Weird that decapitating the company would have an effect on it...

[–] [email protected] 10 points 4 months ago (1 children)

I stopped going there after they required ordering via their app. Not sure if that was a policy everywhere or just around here. I use apps to order at a lot of places, but I'd tried using the Chipotle app previously and found both smaller portions and that their error rate was higher than I was willing to deal with. If I can't walk in and watch my order being made so I can make sure it's correct, sorry, I'll go somewhere else.

[–] [email protected] 4 points 4 months ago (1 children)

Was that during COVID? I regularly eat Chipotle around the US and I've never encountered this requirement, I always order at the counter so it is fresh.

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[–] [email protected] 4 points 4 months ago

I want to know what they did with the rice? Like it’s mushy and or has the wrong flavor. I think it used to have some lime juice in it, but now the rice being bad just overpowered the whole thing.

[–] [email protected] 40 points 4 months ago (1 children)

If it was just 10% of restaurants skimping a little, the effect would not be nearly enough to show up on quarterly financials. The fact that he addresses this at all, and the fact that it is big enough to show up on financials, shows that it is a significant company-wide issue. I also note the weasel word, over 10%. That could mean 100%. My guess is the vast majority if not all of their locations were skimping, because corporate told them to. And now suddenly they realize they lost customer good will, and a lot of people just stopped going. It probably shows up in focus groups, if enough people said I used to eat Chipotle but they started skipping on portions so I don't go there anymore, they realized they lost people. And an announcement like this is necessary because those customers aren't going back to the store and won't see the larger portion.

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[–] [email protected] 31 points 4 months ago (5 children)

There's also zero reason for me to ever set foot in a Chipotle when we've two different local chains, one primarily sit-down and one primarily food truck-based, offering broader menus, safer food, and better food - along with all the miscellaneous one-offs that one would expect in a city of any size.

(Shout-out to Moe's, for anybody in Chambana!)

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[–] [email protected] 17 points 4 months ago (6 children)

There used to be a place in the town where I grew up that advertised "burritos as big as your head," but they did not take large-headed people like myself into account. The burrito was smaller than my head.

[–] [email protected] 11 points 4 months ago (1 children)

Lionel Hutz would have taken that case for you.

[–] [email protected] 5 points 4 months ago

I would have sued, but they were damn good burritos.

[–] [email protected] 8 points 4 months ago (2 children)

There is a place here in Seattle that has pictures of their burrito grande next to babies and they are of equal size. Somewhat ironically the restaurant is name Gordito's Healthy Mexican restaurant.

[–] [email protected] 5 points 4 months ago

By 'healthy,' they clearly mean the portions.

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[–] [email protected] 16 points 4 months ago (2 children)
[–] [email protected] 7 points 4 months ago* (last edited 4 months ago)

Qdoba melted so fast to the Chipotle takeover. My buddy used to work in a Qdoba in college and he'd sing praises about Chipotle. Then his store melted (and nearly every Qdoba disappeared in my state)

Shame they both are falling apart.

[–] [email protected] 4 points 4 months ago* (last edited 4 months ago)

Qdoba used to be great. Now it sucks as much as Chipotle.

[–] [email protected] 13 points 4 months ago

At least those folks get some food. The chipotle near me tells people to order online and then does nothing until hours after the food was due and people complain.

[–] [email protected] 6 points 4 months ago

ceo is subscribed to penguinz0

[–] [email protected] 5 points 4 months ago

The food is always ice cold too.

[–] [email protected] 4 points 4 months ago

Tip for chipotle: just order the kids meal, you get two tacos, chips, and a drink for less than $6 after tax.

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