The communities you love are made of people, and people will go to someplace better. When googleplus ended, it was a mess in the initial migration. But soon people agreed to stick to better places, and the communities survived. Reddit is just a venue that used to be nice to hang out with friends and now is turning into a shopping center. It's annoying to change venues, but real friends will stick togheter.
For buying and selling things I will still use Reddit subs due to their size (PC hardware, watches, EDC items, etc). For general discussion, I'm heading back to specific forums and will definitely give Lemmy a go.
How do I think this ends? I think it won't matter to their bottom line. Although I am happy with the participation thusfar, Reddit benefits not only from the current use, but the redirecrion from every Google search toward Reddit. Unless moderators deleted the content before they leave (idk if even possible), the impact is but a blink in a profit report. And the CEO will use their stability as a personal reinforcement.
That said, good riddance, I don't want those willing to stay to be a part of communities I'm in anyway. So far the new life here on Lemmy seems to be very cooperative and positive-- I hope this is maintained.
We run ads on Reddit to get a few suckers to use our apps. Our ad campaigns the past 2 days have sucked, so much that we started using Google AdWords again. That's permanent damage to Reddit's income, since a portion of our advertising budget has been redirected.
You're right, this will change anything major, but it's nice to know there will be a small ripple.
(And yes, Google isn't "better than Reddit", but an exitory ripple is the main point)