Technology
This is the official technology community of Lemmy.ml for all news related to creation and use of technology, and to facilitate civil, meaningful discussion around it.
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Rules:
1: All Lemmy rules apply
2: Do not post low effort posts
3: NEVER post naziped*gore stuff
4: Always post article URLs or their archived version URLs as sources, NOT screenshots. Help the blind users.
5: personal rants of Big Tech CEOs like Elon Musk are unwelcome (does not include posts about their companies affecting wide range of people)
6: no advertisement posts unless verified as legitimate and non-exploitative/non-consumerist
7: crypto related posts, unless essential, are disallowed
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Maybe use familiar terms? Skip the tech jargon, and go straight to things like "Reddit and Twitter and Facebook are boring old media with crappy apps and adds everywhere; the cool kids are now hanging out on Mastadon and Lemmy". But you have to really own it.
"Decentralized" means nothing to most people, or worse has been associated with crypto scams, and the stereotypical Bitcoin proselytizer. The truth is, most people can't handle all that information.
You have to appeal to emotion. Statements like "decentralization prevents interference by third parties... Blablabla" will just go over people's heads if they can't relate to an abstract concept. Say something like "My family/friends in /country/ can't buy anything with their local currency because of hyperinflation, so now they all us USD or even Bitcoin" instead. That will appeal to people's emotions.
In the case of the fediverse an appeal to emotion might look like "Reddit has just turned to shit. It's not the platform I first joined. A lot of us have moved to Lemmy and it reminds us of when we first joined Reddit."
Also, just don't push the subject. Some people are not ready to follow you. Let people figure out the benefits at their own pace. Otherwise they get defensive, and you'll do more to make yourself look like a crazy from that place than to convince.
Also there's two facts that can be used to our advantage: the internet started out non-corporate and decentralized, and it's the for-profit corporate nature of these companies that's causing the enshittification. So you can just say that you like stuff that goes back to the old good days of the internet and don't like being under the control of greedy corporations.