this post was submitted on 16 Jun 2023
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The streamer who spent $1M on an esports team says esports is a terrible business: ‘Everyone is losing a lot of money’ (www.pcgamer.com)
submitted 1 year ago by [email protected] to c/[email protected]
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[–] [email protected] 2 points 1 year ago

Ad revenue, I assume. If you're watching a stream of a match, you're seeing ads at commercial breaks, on the jerseys, through the commentators branded coffee mugs etc. I assume it's also harvesting various consumer profile data that they can sell or exploit as well.

People also do buy merch, collections, in-games skins based on their favorite teams, etc too.