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submitted 6 days ago by [email protected] to c/[email protected]

Apple is not exactly downgrading the cheaper Vision Pros but there will be massive changes.

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[-] [email protected] 4 points 6 days ago

It’s a marketing trick. First suggest an insanely high price. Customer rejects. Then suggest a lower price, but still expensive. The customer will be more inclined to buy, because the new lower price feels like a good deal in relation to the incredibly expensive old price.

If they went with the lower price right away, the customer wouldn’t be as inclined to buy because they don’t have the incredibly insane price as a reference point.

this post was submitted on 01 Jul 2024
68 points (87.8% liked)

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