Technology

60102 readers

1918 users here now

This is a most excellent place for technology news and articles.

Our Rules

Follow the lemmy.world rules.
Only tech related content.
Be excellent to each another!
Mod approved content bots can post up to 10 articles per day.
Threads asking for personal tech support may be deleted.
Politics threads may be removed.
No memes allowed as posts, OK to post as comments.
Only approved bots from the list below, to ask if your bot can be added please contact us.
Check for duplicates before posting, duplicates may be removed

Approved Bots

founded 2 years ago

MODERATORS

[email protected]

1192

YouTube is Losing The War Against Adblockers (www.howtogeek.com)

submitted 4 months ago by [email protected] to c/[email protected]

456 comments fedilink hide all child comments

YouTube is intensifying efforts to combat adblockers, including blocking video playback and warning users of potential account suspension.
Increased ads on YouTube have driven many users to adblockers, hurting both YouTube’s ad revenue and content creators reliant on ad-based income.
Despite these measures, many users are leaving YouTube or finding workarounds, leading creators to seek alternative revenue streams off-platform.

you are viewing a single comment's thread
view the rest of the comments

[–] Vlyn 2 points 4 months ago (1 children)

Just the way I described, I'm a software developer, it would be easy as hell.

Your browser requests the video, YouTube decides you have to watch an ad. The ad has 15 seconds unskipable. So the easiest thing they could do is not send you video data for 14 seconds (add a spare second for buffering to not piss off users who do watch ads).

Doesn't matter if you call some endpoint, load the ad data, whatever. You're not receiving any video for a while, which would piss people off enough to leave.

[–] [email protected] 4 points 4 months ago

But you’re describing something like a hard paywall. I have to do a thing BEFORE they publish the video. Fair game. Weird that they don’t do that, but then bitch about me using an ad blocker.

I think we’ve reached the point of “violently agreeing”. :)

Good chat.

I think if companies put effort into reasonable amounts of ads, and tried hard at keeping the malware in check - people would be more willing to let the ads through and let them make money. If they make money, I get content - win win.