Epic Games

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Rose

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Epic Games' free game giveaways have been "magical" for user acquisition (www.gamesindustry.biz)

submitted 4 months ago by Rose to c/epicgames

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[–] [email protected] 3 points 4 months ago (2 children)

Unless these users have turned into paying customers, these guys are dumb as hell.

[–] solsangraal 1 points 3 months ago* (last edited 3 months ago)

users have turned into paying customers

fortnite is "free" and rakes in billions per year. i'm not "pro-epic," but have definitely spent money on the game store, when they have sales combined with coupons

all that to say: even if EGS never becomes profitable, epic isn't going anywhere. people's hatred of them notwithstanding

edit: also remember epic owns unreal engine, so they're making royalties from any game that uses the engine and makes over $1 million

[–] Rose 0 points 4 months ago

Going by the court documents from the Apple trial, that is their main metric. It is also something they highlighted during a recent GDC talk.