this post was submitted on 22 Jun 2023
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They couldnt do this because apollo dev already offered to sell apollo for 10m, half the cost it would have costed them for continued api usage.
The precedent is already there to buy one and reddit missed it.
If you are to believe that Reddit is setting the API pricing as high as proposed to eliminate 3rd party apps, rather than to recoup costs of allowing their existence (which I wouldn't put it past them to lie like that to make it sound more palletteable), then it's reasonable to believe Apollo's existence doesn't cost them 20M$. In fact I'd be surprised if it even costs them the 10M$ figure because Reddit's reaction implies a number that high must be extortion.
Didn't they buy alien blue before that?
It was the most popular, before Apollo even existed I think.
They bought that, turned it to shit despite it starting from a beloved, yet now unrecognizable mess. Even if they bought Apollo, RIF, Relay, Sync and Baconreader tomorrow, their goal with the site conflicts with what people enjoy about using it and anything they do will be shittier and shittier.
People would always flock to another community focused app as long as that's a possibility, so they decided to nuke the whole concept.