DRS Your GME

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ΔΡΣ Central

Community to discuss the DRSGME.org project and resources, and how to spread DRS advocacy and information to GameStop investors around the world.

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The Secret Weapon Behind Chewy Founder Ryan Cohen's Success - May 4, 2020 (www.entrepreneur.com)

submitted 11 months ago by [email protected] to c/[email protected]

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Watch your expenses
Delight your customers
Be the person others want to follow
Take the long view
Trust yourself

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[–] [email protected] 11 points 11 months ago* (last edited 11 months ago)

It was! I got that information from a biased source though, I worked with Petco corporate.

The idea is: you operate at a loss to undercut your competitors, in hopes you'll attract long time customers. Eventually, they either ramp up costs, or legitimately have a way to cut down the costs of operations. Usually, it's the latter.

If I remember correctly, most of their money was also spent on marketing, which honestly worked. We'll see how that continues to play out, though.