Well, it has pretty much always been like this. Everytime a new hype is going around a lot of people jump the bandwagon and try to use shortcuts to get a piece of the supposedly prosperous job market pie. It was like this (still is) with "data science", before that it was like this with python, before that it was web design, and so on.

With it, you have a whole industry of content creators churning out ebooks and Youtube channels, Bootcamps which promise "become a xyz in 2/30/90 days", dubious certificates on online learning platforms and a surge of freelancers on freelance websites.

Even at universities there are a lot of people who aren't interested in actually learning anymore. While I do understand, it is quite sad and frankly concerning to watch.