this post was submitted on 23 Mar 2024
923 points (97.5% liked)

Technology

59370 readers
4488 users here now

This is a most excellent place for technology news and articles.

Our Rules

  1. Follow the lemmy.world rules.
  2. Only tech related content.
  3. Be excellent to each another!
  4. Mod approved content bots can post up to 10 articles per day.
  5. Threads asking for personal tech support may be deleted.
  6. Politics threads may be removed.
  7. No memes allowed as posts, OK to post as comments.
  8. Only approved bots from the list below, to ask if your bot can be added please contact us.
  9. Check for duplicates before posting, duplicates may be removed

Approved Bots

founded 1 year ago
MODERATORS
[email protected]
[email protected]
[email protected]
[email protected]
[email protected]
923
Fewer people are using Elon Musk’s X as the platform struggles to attract and keep users, according to analysts (www.nbcnews.com)
submitted 7 months ago by [email protected] to c/[email protected]
145 comments fedilink hide all child comments
 

Data from two research firms and figures published by Musk and X suggest a deteriorating situation for X by some metrics. Musk has marketed it as the world’s “town square,” but in number of users it continues to lag far behind social media rivals that focus on video, such as Instagram and TikTok. 

In February, X had 27 million daily active users of its mobile app in the U.S., down 18% from a year earlier, according to Sensor Tower, a market intelligence firm based in San Francisco. The U.S. user base has been flat or down every month since November 2022, the first full month of Musk’s owning the app, and in total it’s down 23% since then, Sensor Tower said.

you are viewing a single comment's thread
view the rest of the comments
[–] [email protected] 15 points 7 months ago (2 children)

That you lose only 18% of your users?

[–] [email protected] 21 points 7 months ago (1 children)

I mean that's millions of people, that's not nothing

[–] [email protected] 6 points 7 months ago* (last edited 7 months ago) (1 children)

Tens of millions. I recall Twitter having around 400 million users before the buyout, so an 18% loss would be nearly 80 million.

[–] [email protected] 4 points 7 months ago

And don't forget that it might be offset by increased bot activity.

[–] [email protected] 11 points 7 months ago

It's probably about 40% of the non bot users.