They are maxed out on the number of GPs at this point, so the only way they can squeeze in more product is to eliminate the "filler" like practices and replace them with more racing. More racing = more TV viewers, more ticket sales and attendance on Fridays and Saturdays.

But I agree with you, sprints bring nothing new to the table, it's just quantity over quality.

I suspect track ticket sales are better and they can charge more for Saturdays with a sprint.

I’ll admit I’m fresh to the sport and probably the market they’re after but an extra quali and an extra race are much more appealing to me as a viewer than two practice sessions. I prefer the sprint weekends.

That's all Liberty Media. They own the Atlanta Braves baseball team and I'm just surprised they haven't had some sort of 'synergy' event like pitchers pelting the cars or giving Ozuna (large muscular player) a few minutes alone with a baseball bat and the car on pole before a race.