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Roku explores taking over HDMI feeds with ads (www.lowpass.cc)

submitted 3 months ago by [email protected] to c/[email protected]

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Roku is exploring ways to show consumers ads on its TVs even when they are not using its streaming platform: The company has been looking into injecting ads into the video feeds of third-party devices connected to its TVs, according to a recent patent filing.

This way, when an owner of a Roku TV takes a short break from playing a game on their Xbox, or streaming something on an Apple TV device connected to the TV set, Roku would use that break to show ads. Roku engineers have even explored ways to figure out what the consumer is doing with their TV-connected device in order to display relevant advertising.

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[-] [email protected] 201 points 3 months ago

The shittiest of enshitifications.

[-] [email protected] 55 points 3 months ago

We need an anti-awards show for shit like this.

[-] [email protected] 37 points 3 months ago

I like that. If there was a site that did like The Razzies for movies but for technology enshitification, I would definitely watch, and probably follow a blog if it was done well

[-] altima_neo 16 points 3 months ago

Youre in luck!

https://www.youtube.com/watch?v=NXhmnQzZ7n8

[-] [email protected] 5 points 3 months ago

Here is an alternative Piped link(s):

https://www.piped.video/watch?v=NXhmnQzZ7n8

Piped is a privacy-respecting open-source alternative frontend to YouTube.

I'm open-source; check me out at GitHub.

[-] [email protected] 7 points 3 months ago

The plungies. Winners receive golden plungers

[-] [email protected] 4 points 3 months ago

Plungers wrapped in cheap tinfoil, don’t want to give them anything they can melt down and sell

[-] [email protected] 23 points 3 months ago

Roku has always been a shitty company that wants to monetize everything. People are finally waking up. How many of us have a Roku remote that advertises a useless or bankrupt streaming service?

[-] [email protected] 16 points 3 months ago

I know I’m old, but I miss having numbers on my remote.

Now I have a “sling” and a “crackle” button. 🙁

[-] [email protected] 7 points 3 months ago

Yeah, I do miss being able to quickly type a code to jump to a known broadcaster. Opening up a menu is slower than jumping direct to said thing.

The Roku buttons solves that a little bit, but there is only 4, you can’t change them, and they prioritize featuring whoever pays up.

this post was submitted on 04 Apr 2024

1292 points (99.2% liked)

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