Reminds me of this: http://toastycode.com/besavers/buynow.html
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I think it is normal since the software wasnt ready for production yet; at work we also have forks and forks of forks just to demo new features for people. At the end he did deliver a working product unlike many game devs these days.
The headline is pretty negative but the actual article is a pretty insightful look at the behind-the-scenes of the demo and how they made it work.
I didn't like him either but not for such shenanigans. Any entrepreneur with half a brain would do the same in this situation and then nevertheless try to deliver a sound product after the presentation.
Fragile prototypes? And then he decided not to do anything about it and sell them as is?
I will never forgive the world for buying into his overhyped inferior product and get hailed as a genius for it.
Bring back buttons, and screens that don't shatter from being sneezed on.