Force some kind of tax per second of observed ad per person.
To clarify, I don't mean paying people to watch ads.
I mean that as consumers watching ads, even inadvertibly, is time consuming. Time is equal money, therefore We should be paid for hour time.
This number is incorrect. If you read the translation of the Haaretz article (Google translate), it says "The cost of the Hamas attack was terrible: 112 people of Kibbutz Be'eri were killed [on the 7th of October]". And not that 112 people were killed by the Israeli army.
In general, the posted source does a really shitty translation. The story and narrative of the Haaretz (according to the Google translation) is way different.