this post was submitted on 06 Jul 2023
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Half a billion Twitter users? At its peak Twitter had 300 million monthly users. Or are you talking total number of Twitter accounts, even the ones that have been lying dormant since 2016?
Twitter has always been an also-ran as a social media site. Despite being a "major" and "international" site, its peak user count was smaller than a lot of strictly-regional social media sites. Sina Weibo, for example, was until recently regarded as a failure because it had "only" 600 million active users, and that's a single-nation site for all practical purposes, against Twitter's "international" membership. (With a major cash and marketing push from new owners Ali, Weibo has grown quite a bit since those failure days, mind. It still has only about 600 million active users, but it's become quite an influential social hub at the expense of Tencent's QZone.)