see! he succeeded! He got the money! don't you want to be like him?
the_dunk_tank
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I really don’t get why he’s still doing it. Surely he’s made enough that he could just live his life and never have to make another video again right? Why live the nightmare when the dream is right there?
The way he talks about it, he has so sublimated everything about himself in pursuit of views that he wouldn't even know who he was anymore without it. He describes his personality as "YouTube." Dude makes it sound like he constantly is on the verge of a breakdown, but would just completely disintegrate if he stopped. As others here have pointed out, it sounds a lot like someone in the depths of a gambling addiction or the like. He is 100% a ghoul and absolutely lives in a prison of his own making, but he's also pitiable.
When your personality is the algorithm.
You see this with Twitch too, and the recent mockery people have taken to by using twitch lingo outside of twitch "what's up chat" when referring to a group.
I don't even know how you would go about solving this. If you have gameified content in any way at all people are going to work out how that game works and optimise around it, even more so when it's for money and not just clout.
...But the production of commodities, like every other form of production, has it peculiar, inherent laws inseparable from it; and these laws work, despite anarchy, in and through anarchy. They reveal themselves in the only persistent form of social inter-relations — i.e., in exchange — and here they affect the individual producers as compulsory laws of competition. They are, at first, unknown to these producers themselves, and have to be discovered by them gradually and as the result of experience. They work themselves out, therefore, independently of the producers, and in antagonism to them, as inexorable natural laws of their particular form of production. The product governs the producers.
This is legit some sort of clinical level workaholic psychosis. Honestly pretty depressing what this can do to people.
I can't imagine having a personality molded by society. I'd be long before that happens
Joe Heller
True story,
Word of Honor:
Joseph Heller, an important and funny writer now dead,
and I were at a party given by a billionaire on Shelter Island.
I said, “Joe, how does it make you feel to know that our host only yesterday may have made more money than your novel ‘Catch-22’ has earned in its entire history?”
And Joe said, “I’ve got something he can never have.”
And I said, “What on earth could that be, Joe?”
And Joe said, “The knowledge that I’ve got enough.”
Not bad! Rest in peace!”
— Kurt Vonnegut
Shouldn't he have enough money to quit by now? Ride off into the sunset, man. There's nothing left to win.
you don't get into his sort of situation if "enough" means anything to you. to them, there is only the need for more.
also like, what is there for him if he has "no personality". If I made just like 2M (Mr. Beast is worth 500M), you could live off 6% interest and make a comfy 100k annually. I'd go skiing, go rock climbing, work on some projects I can't do because I have to work for a living. If he has nothing to live for, he stops grinding on his youtube channel and then what? He just sinks into a depressive episode?
The way he makes his videos, with regards to how he treats his film crew and editors, is also completely unsustainable and should not be allowed. Big "we're all friends and family" vibes.
Some people are like this and also call other people lazy.
Could he subsist of $60k a year of youtube money and not burn himself out so much? What would the Commissar of youtube have to say about this?