this post was submitted on 07 Sep 2024
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Fediverse

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cross-posted from: https://lemmy.world/post/19004972

Let’s be honest, the real reason Lemmy build most of its traffic is because of Reddit users. But the thing is, outside of the mass exodus in the west that too from the PC era.. people discover and join Reddit not because it’s another social media like Facebook or Twitter that people need to reserve their usernames on like a brand or celebrity but because Google Search is kinda… actually absolute trash by SEO and machine learning crawlers.

Most of the world (I am from India btw, hello~) join or even discover reddit because they’re trying to search for actual solutions, recommendations, advice or even reviews by actual experienced people without having to go through another YouTuber which can stem from troubleshooting a router, finding an actual FOSS option or seeking immediate solutions to the recent CrowdStrike fiasco for example. After having to visit reddit every time whenever using a search engine including for education to career advice, I ended up directly signing up with reddit a decade ago.

Recently, Reddit even restricted its search results to Google only in a business partnership meaning those using Bing, DuckDuckGo to Ecosia or even SearchGPT wouldn’t be able to access Reddit answers anymore. Say, if someone searches for how to block ads on chrome as example - Solutions like uBlock Origin come into existence and continue to exist because of the combined community in Reddit that Lemmy is trying to preserve.

Unlike others, am not saying Lemmy would be dead but it would be pretty much like Discord-Telegram or Tumblr instead of wiping Reddit or correcting Facebook. Reddit is not something you discover from word-of-mouth or join from peer pressure unlike other social media which is even truer for Lemmy but because it actually helps and is useful to people.

Lemmy can’t be taking the path of 𝕏 (Alone Mask’s Twitter) but any of the good platforms were before the Enshittification with Facebook’s way~

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[–] [email protected] 96 points 2 months ago (2 children)
[–] [email protected] 14 points 2 months ago (4 children)

I clicked that link and the first dozen results were Reddit posts and garbage

[–] [email protected] 49 points 2 months ago* (last edited 2 months ago)

something on your end? my top result is from lemmy.world

maybe try opening the link in Private Mode or Incognito

[–] [email protected] 13 points 2 months ago

For me it's 4 Lemmy results and then 2 reddit results and after than chaos ensues.

[–] [email protected] 7 points 2 months ago

Top two are Lemmy instances.

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[–] [email protected] 60 points 2 months ago* (last edited 2 months ago) (1 children)

Isn’t Lemmy content being openly indexed by most search engines? I think we just don’t have the years of content here, so it’s not going to have the same gravity.

Also, I wonder about all the varied domain names of all the servers. Would search engines treat them all as separate sites, and calculate page rank for each separately? If that’s the case, the influence of Lemmy in search results would be even lower.

[–] [email protected] 24 points 2 months ago (1 children)

It is and search engines do treat them separately, which is problematic, as seeing the same content on multiple domains may be seen as spammy and lead to downranking.

https://github.com/marsara9/lemmy-search tried to fix this, but was put on hold due to some perf issues with a lemmy update.

Kagi recently added a fediverse filter, though I barely use it because there are rarely good results. Just isn't much content worth searching on lemmy yet

[–] [email protected] 32 points 2 months ago* (last edited 2 months ago) (1 children)

I don't think this is true, Lemmy is already using rel="canonical" which should be telling Google what the real URL is, like here on programming.dev I see this in the page source

<link data-inferno-helmet="true" rel="canonical" href="https://lemmy.world/post/19493729">

which is why the Google results for this search don't show a million different instances mirroring it

https://www.google.com/search?q=Lemmy+wouldn't+really+takeoff+to+replace+Reddit+until+it's+content+is+search+indexable

https://www.semrush.com/blog/canonical-url-guide/

Here was the discussion about it where it was fixed last year https://github.com/LemmyNet/lemmy-ui/issues/1418

[–] [email protected] 10 points 2 months ago

That's good, I didn't know about that. Although the problem does still seem to exist with

different software

and different frontends

[–] [email protected] 47 points 2 months ago* (last edited 2 months ago) (3 children)

Listen, it's not our job to make Google search result better. They could have easily parsed apub sites like lemmy correctly of they want, but they're so enshittified there's low chance of that. But that doesn't mean we should be trying to fix their shit.

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[–] [email protected] 40 points 2 months ago

You are assuming the point of this is to be famous rather than non profit niche community driven

[–] [email protected] 36 points 2 months ago* (last edited 2 months ago)

It's a bad idea to compare Lemmy to Reddit or expect Lemmy to replace Reddit.

Slow growth is not a problem, it's actually a benefit.

There is no hurry, and no need to push for high user counts.

Rather than trying to attract more people, focus on making your communities an attractive place to be.

[–] [email protected] 31 points 2 months ago

As many others have already said, Lemmy is fully indexable by search engines. In fact, in this very community there have been posts about Lemmy content being above other results from more prominent sites like Reddit for certain topics.

[–] [email protected] 30 points 2 months ago (1 children)

I mostly agree with the OP, it would be great if Lemmy had more sources of newbies than just "pissed off redditors". (I have further reasons for that, but they don't matter here.) As such I'll focus on specific tidbits here and there.

The content is indexable (by Google), but your point stands as it sucks. It's hard to reliably find Lemmy content by it.

Do you - or anyone here - have a good idea on how to solve that? Someone suggested a Lemmy-based engine; it's tempting but it wouldn't help if the person doesn't know about Lemmy already.

Reddit is not something you discover from word-of-mouth or join from peer pressure

It used to be like this. "Stumbling" upon the site was only a thing later, as it had already enough content to become a source of info.

[–] [email protected] 7 points 2 months ago (2 children)

type site:lemmy.world in front of your search if using google. You can combine multiple instances with the OR operator ie site:lemmy.world OR site:programming.dev this will force google to give you content only from your desired domains but lemmy.world posts will likely trample the other instances for a lot of stuff.

We're becoming a little centralized (which I personally don't find to be such a bad thing yet).

[–] [email protected] 11 points 2 months ago

I'm aware of the site:example.com google feature. And, while useful for users who already know about Lemmy, it doesn't help to recruit new users, and that's a main point of the OP.

About centralisation: that "yet" is key. Putting all your eggs in the same basket is not a bad thing... until someone drops the basket, you know?

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[–] [email protected] 22 points 2 months ago (8 children)

Lemmy won't catch on until there are groups of communities you can ban at once. Sports, Linux, German, pervy anime... It's a very rare user who will put up with the absolute dreck of the initial feed and manually block communities until they have a feed that's marginally personalized.

Then there's the fact that any communities that are specific to peoples interests are completely empty.

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[–] [email protected] 20 points 2 months ago (1 children)

On Kagi there’s a fediverse lens (basically a filter)

[–] [email protected] 8 points 2 months ago

How did I not know this?? Thanks!

[–] [email protected] 15 points 2 months ago (1 children)

Lemmy will be indexed less than Reddit, ignoring user counts, because lemmy-ui is client rendered. Googlebot and some others can still index client rendered sites, but others will ignore the content.

[–] [email protected] 6 points 2 months ago

God I wish someone went and finally fixed that. It's incredible that of all the FOSS and community stuff you can find on the internet, lemmy is the big one that can't even remotely be browsed via w3m / elinks / anything-without-Javascript.

[–] [email protected] 14 points 2 months ago (2 children)

Why rely on google which is going down on reliability so quickly.

What we need is a GOOD lemmy based search engine. Which I think is entirely possible with current lemmy implementation.

[–] [email protected] 22 points 2 months ago

The point is we hook into existing search engines that are widely used.

[–] [email protected] 13 points 2 months ago (1 children)

The post is saying it's difficult to discover lemmy without someone telling you about it. It's not really about searching lemmy.

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[–] [email protected] 13 points 2 months ago (1 children)

And that's OK. The Internet was better before everyone was using it.

[–] [email protected] 11 points 2 months ago (1 children)

Even if it's indexed, there's no single website to search for so even if I add "Lemmy" to help, it won't look for content where Lemmy isn't mentioned.

The mistake that was made was making the decentralization something that affects the front end. If the backend was decentralized and the front end was a single default website with people being able to create alternatives (but everyone being guaranteed access to all the content), that wouldn't be an issue. We could tell new users "Sign up on Lemmy.com and if you decide you don't like the UI just choose an alternative and use the same credentials to sign in." No one would know you're using a different UI, all content would be searchable by adding site:lemmy.com to your query.

[–] [email protected] 17 points 2 months ago* (last edited 2 months ago) (3 children)

A centralized frontend and a decentralized backend seems great in theory, but I'm not quite sure that's even possible without some one or some group owning the centralized frontend. And if one single entity controls the frontend, it defeats the purpose of decentralization. We want to avoid any one person or group owning the flow of our communication.

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[–] [email protected] 11 points 2 months ago

I didn't discover Lemmy through search, nor did I ever use reddit - I found it from mastodon where a few people promote lemmy posts. Then gradually realised I preferred the community-focus here, compared to the individual-focus of mdon (although combining both could be good). As mdon has many more users, improving this inter-op would help to bring people here.

[–] [email protected] 11 points 2 months ago (2 children)

i don't want lwmmy to take off, i like it rn

[–] [email protected] 15 points 2 months ago (1 children)

Its niches are nowhere near as strong as reddit though. The only reason I can't ditch reddit is small hobby subs and stuff like that. Their alternatives on lemmy are just not good enough, because of a hideous combination of lack of users and fragmentation.

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[–] [email protected] 6 points 2 months ago

For me I want just a lil bit more of the niche subreddits to migrate over then I'll be content

[–] [email protected] 10 points 2 months ago (2 children)

I'd rather Lemmy burn to the ground than become famous, seriously watching AND experiencing twitter, reddit, Facebook, MySpace, my-yearbook, and (does Skype count?). I would like to make Lemmy my forever social media. Only time will tell if it lasts though.

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[–] gnu 10 points 2 months ago (1 children)

I think the main problem with searching for fediverse posts is not that they're not indexed but the lack of a singular tag to append when you want to search for them. To search for reddit posts it was easy because you could put in your keywords and stick 'reddit' or 'site:reddit.com' onto the end, but now there's too many domains to keep track of and you can't rely on appending 'lemmy' pointing a search engine towards all Lemmy instances, let alone kbin/mbin instances.

[–] [email protected] 5 points 2 months ago (2 children)

Exactly and for the same reason Lemmy won't become as big as it has the potential to become. "Join Lemmy!" "How?" "Go to one of hundreds of websites and join and you'll have access to the Lemmy content the admin decided you could have access to... Oh and people logging in from those other sites might not have access to the content on your site so you might not be able to interact with a big chunk of users unless it's on a website that is connected to both your site and the site your site isn't connected to so choose the site you create your account on wisely! Makes sense?"

Also, even if you find results through searching, it sucks that it probably brings you to an instance that isn't yours so you have to figure out a way to open the link from your own instance in order to post in the discussion... That is, if you actually can from the instance you're signing in from!

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[–] [email protected] 8 points 2 months ago (1 children)

good, keep it small and un-fucked with. the more eyes on it, the more in danger its in of either enshittification or being blocked by govs that don't want open conversation.

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[–] [email protected] 5 points 2 months ago (4 children)

I don't think I'll ever take off while it's called Lemmy. It's just not a word that sounds 'good' in my opinion.

[–] [email protected] 7 points 2 months ago

Even taking only English speakers into account, it isn't a bad name. It's a simple word, it sounds like "let me" (good association - unlike... GIMP), at most it might evoke you Lemmings.

And once considering other languages it's actually better than plenty brands out there, including Reddit, Facebook or Twitter. By sticking to CV syllables there's less room to butcher it into unrecognisability.

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